Interview with Antonio González      This February is World Case Teaching Day, organized by The Case Centre – a day to recognize the importance of case studies in teaching, as a tool that enhances context analysis and critical thinking for effective decision making, and a resource that helps to consolidate knowledge from practice. At IE University Publishing, we are well aware of the benefits of case studies, which is why we have been creating innovative content and formats to reach more students and maximize the potential of these materials. To celebrate this special day, we wanted to invite Antonio González - IE University professor and author of several educational materials - to tell us about his favorite case study and how he sees the future of this methodology. Antonio González is a professor at IE University and LIUC University. He is an expert in sales, marketing, market research, project management and customer experience, with 15 years of professional experience in several companies. As an author and frequent user of case studies in his classes, we are interested to he …