Quantifying the relative advantage of one firm over a competitor

0

0

IE code:
DE1-229-I
Language: English
Format:
PDF
Nr. Of Pages:
5
Academic Area:
Type of publication:
Case Study

Instructor support

A Teaching Note is available for this material.

Description

The aim of this exercise is to conduct a quantitative analysis of the competitive advantage, and to learn how to quantify the benefits of different growth strategies.

The students will assume the role of business consultants who have to analyze the relative advantage of one airline over the other, to understand the sources of the advantage and to recommend a growth strategy for each airline.

Document type
Document format
Language