IE code
DE1-229-I
Language
English
Format
PDF
Nr. Of Pages
5
Academic Area
Type of publication
Case Study
Description
The aim of this exercise is to conduct a quantitative analysis of the competitive advantage, and to learn how to quantify the benefits of different growth strategies.
The students will assume the role of business consultants who have to analyze the relative advantage of one airline over the other, to understand the sources of the advantage and to recommend a growth strategy for each airline.
