¿La estrategia crea valor? Isofotón y el desafío Grid-Parity

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IE code
DF1-198
Language
Spanish
also available in English
Format
PDF
Nr. Of Pages
17
Academic Area
Type of publication
Case Study

Instructor support

A Teaching Note is available for this material.

Description

Isofotón, a company based in Málaga, Spain established in 1981, specializes in the production and development of solar photovoltaic energy projects. Initially, the company had few competitors and the sector saw much growth. However, increasing competition, subsidized rates and Spain’s economic crisis all affected Isofotón, and in June 2010 the Affirma group acquired 100% of the company. Now it was up to Angel Luis Serrano, the new CEO, to pursue the company’s new vision of coupling a global market strategy with significant improvement in costs and efficiency. In this case, the student will investigate how, in a global sector with so much surplus capacity and growing price competition, strategy within a company can create value.

Document type
Document type
  1. Case Study
  2. Technical Note
  3. Simulations and Games
  4. Activities
Document format
Document format
  1. PDF
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Language
Language
  1. English
  2. Spanish