Heinz: Warren Buffett´s bid for the Ketchup giant

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IE code
DF1-225-I-M
Language
English
Format
Multimedia and interactive
Est. dedication time
90 minutes
Academic Area
Type of publication
Case Study

Description

In 2013, 3G and Berkshire Hathaway acquired the Heinz group in a multi-billion dollar deal. But how much did they pay? And how did Warren Buffett, one of the richest people on the planet, even know what was a reasonable amount to offer?

In this interactive case study, students assume the role of finance managers advising Mr. Buffett. Through video animations and Excel spreadsheets, they will need to make forecasts and ultimately predict a reasonable price for the acquisition of H. J. Heinz Company.

Systems security, Cyber security, Business continuity plan, Internet security, Cyber-attack