A multimedia tutorial to highlight the importance of management accounting in business because it provides information for tactical and operational decision making: whether or not to manufacture a product, pricing, etc.

The material is based on creating a fast-food company and is accompanied by interactive exercises and an on-line game called The Challenge in which students compete to attain the best score. The goal is to grasp the basic concepts of management accounting (target costs, types of costs, etc.), understand the relationship between a company and its costs, and discover the usefulness of management accounting in decision making and planning in a firm.