Search results for: 'Colombia'
The British connection:A ransom negotiation NG1-141-I
What is the best approach to negotiating the release of a person who has been kidnapped for ransom?
This case details the step-by-step process used by LondonX, a large British insurance company, to help families of individuals who have been taken hostage negotiate their safe release with their captors. It examines negotiation techniques used by both sides and can be used to analyze various issues including negotiation techniques, alignment of interests between the insurer and the family, advice to victims and families, and ethical issues in high-stakes negotiations.Academic Area:Others | Negotiation
Hotel IPSUM: a marketing and commercial strategy to … MK1-149-I
Faced with the challenge of improving both sales and profitability of Bogota, Colombia’s 5-star Hotel Ipsum, General Manager Rafael Escobedo had to take into consideration the political, social, economic and technological factors working for and against him. A customer base principally traveling for business and higher room occupancy during the week than weekends coupled with a virtually non-existent marketing plan was the primary obstacle standing between Escobedo and achieving higher profitability for Hotel Ipsum. In order to do so, radical changes would have to be made in order to keep the hotel, and his job, from being negatively affected. This case will help students learn the various factors that affect how hotels remain competitive without losing profits in an ever-changing and challenging market.Academic Area:Marketing & Communications
XP Oil Corporation in the Orinoquia Region NG1-118-I
XP Oil Corporation (XP) won the bid for building an oil pipeline for natural gas in the Orinoquia region of Colombia. According to previous experiences, the bottleneck for the construction was the delay in negotiating easements (rights to pass through the land) with the farmers and ranchers. Huge amounts of petroleum had been discovered in the region during the 1990s but the company was new to the region. Other international companies had some years of experience with this type of negotiations, not only for building pipelines but also for prospecting geological studies, purchasing land for oil drilling and building roads and electric lines. XP carefully selected and hired fifteen experienced professionals for a team of land easement negotiations and was facing the challenge of setting negotiation policies and guiding the group. A hired consultant conducted personal interviews with the team members. The case is a summary of his notes and perceptions about the negotiation culture in the region, as well as possible ways to deal with them.
The names are fictitious, but the case and data are real.Academic Area:Others | Negotiation