Search results for: 'Enterprise value'
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MOSABI GE1-149-I
Founded by Chris Czerwonka, John Roberts and Julie Monniot-Gaillis, Mosabi is an app-based solution addressing the lack of financial literacy education and financial inclusion for informal sector entrepreneurs in Africa. By providing an alternative to traditional credit-scoring through education, Mosabi seeks to empower its users in the long-term generating a multiplier effect on their lives.
It is designed to be financially sustainable as it also reduces the high cost of accessing the underbanked for the financial services providers (FSPs). In order to achieve its social and financial objectives, Mosabi measures both financial and social impact and ensures the two go in lock-step.
Academic Area:Entrepreneurship | Human Resources | Innovation -
A radical innovation in the sky: aviation capital en … MK1-154-I
Aviation Capital Enterprise (ACE) is a Canadian Company that is planning to launch a radical innovation in the air transport industry: a hybrid airship that is like a "blimp" that offers large capacity transportation capability with significant fuel economy and reduced operating costs. Hybrid Airships can operate from existing infrastructure or with no infrastructure as they can take off and land in almost any location, and they require considerably less fuel than traditional transport options. ACE needs to define a Marketing Strategy and put together a Marketing Plan to launch this radical innovation.
Academic Area:Marketing & Communications -
Iberia Airlines DE1-161-I-M
This interactive case analyzes the dilemma that Iberia was facing in the year 2004 due to the entrance of low cost airlines into the Spanish market specifically in Barcelona. The case presents different options that students must evaluate.
It describes the history of the company until 2004 and makes a detailed comparison of the two business models: in network (the model used by Iberia) and the one that the low cost airlines use.This case is designed for a Competitive Strategy course, especially for MBA. The case mainly serves to analyze the cost advantage, discuss the design of the strategy when the environment’s characteristics change and practice the identification and evaluation of strategic alternatives. It is a case that can be useful as a summary of the first part of the course on Competitive Strategy.
Academic Area:Strategy