Search results for: 'análisis del impacto'
El sistema retributivo de la banca minorista de BBVA … CO1-267
The bank BBVA Spain faced a new retribution system for its office personnel. The case requires an analysis of the situation of company and the market, along with a proposal offered by a consultant.Academic Area:Organisational Behaviour | Human Resources
Plan de Continuidad del Negocio SI2-106-M
Problems and issues affecting companies occur both inside and outside the firm across all industries. Not being prepared to manage such issues is effectively setting up the company for disaster”. This technical note teaches students a practical framework that can be used for preventing issues that alter operations as well as to prevent or limit the impact of those issues that have already occurred on critical operations with the objective of reducing the risk of loss of business reputation or even closure.
This technical note includes a framework for designing a Business Continuity Plan which can be used across all sectors and industries. The framework consists of five phases: Analysis Strategy Implementation Testing and Validation and finally Continual Maintenance. Each of these phases are explained in a practical manner and include the experiences of experts about how they designed the plan for in their company as well as the most critical factors that an organization must respond to for the correct management of issues.Academic Area:Digital Technologies & Data Science
Transformación Digital en Vocento SI1-146-M
The trend of people reading on paper is decreasing whilst the trend for reading online is increasing. This multimedia case explains how Vocento reacted to the shift of consumers from traditional media to online media and the significant reduction in income that this initially brought about. It discusses how the company was able to solve this issue by analysing data from its users in order to better understand their habits. With this information Vocento was able to make business decisions that have positioned the company as a leader in the field of online communication. The multimedia case separates the analysis of this experience into five stages from the initial detection of the problem through to finding a solution and measuring the impact on the business.
This case has been designed to be used in undergraduate, graduate (MBA programs and Master in Management programs), Executive MBA and executive education, in courses such as Information Systems and Technology, Technology and Information Management, Digital Transformation, and Digital Innovation.Academic Area:Digital Technologies & Data Science | Innovation
white nights CG1-144
In this practical case, students are presented with the challenge of evaluating the financial viability of an event for an art exhibit. Students are asked to determine the viability of the event given data, perform a break even analysis, calculate the maximum profit that can be generated, and consider the impact of segmenting the market based on ticket prices. This case serves well for putting general management accounting concepts into practice and gives students the opportunity to interpret analysis in a meaningful way.Academic Area:Cost Accounting & Management Control
Una iniciativa pública para la transformación social … DE1-203
Shows the experience of the city of Mostoles and their initiative to promote local development with the concourse of public, private and social stakeholders in the territory. It describes the planning process that led to the creation of the strategic plan for the city, as well as how they would measure and evaluate in the future. It allows the student to use tools to analyze and promote change in the public sector through novel initiatives of high social impact.Academic Area:Strategy
El sector de comunicaciones móviles DE1-190
The case delves the students into the mobile communications sector while distinguishing between the multiple competing areas where companies do their decision-making. It encourages the analysis of the sector from a strategic point of view and encourages the learner to use its own experience in the sector as a user. The case analyses all the agents in the ecosystem.
The case ends with the challenges of the sector in the future, emphasizing telephone operators and asking if they will be able to overcome the current situation, including problems of growth (for the operators) like "net neutrality".Academic Area:Strategy
Schindler, montaje de ascensores DO1-142-M
This multimedia case not only covers the analysis of the supply chain in the elevator industry but it also asks for a new approach to the redesign of the supply chain. Students have to propose a new design of the supply chain and will then be able to see the impact on the P&L of this new approach in terms of costs.
All of these topics are covered through interactive graphs and videos with the executives involved in Schindler’s supply chain.Academic Area:Operations & Supply Chain Management
Carrera y Carrera: El Glamour Llega a los ERP SI1-123
The case examines the history of Carrera y Carrera (CYC), a Spanish company of artisan jewelers founded in 1885 which was faced with the dilemma of implementing an ERP system to cope with the growth and internationalization of their business. At that time, the company had gone through a phase of change having being bought by a group of investors led by another Spanish multinational, Lladró, and by the venture capital company 3i.
Given the high number of small Spanish companies, in traditional sectors, which face challenges arising from their internationalization, and using the three stages of the implementation process of an ERP system (selection, implementation and post-implementation) as a tool, the purpose of the case is to analyze the Axapta ERP implementation process and the factors contributing to the success of this implementation through the analysis of the experience of CYC during the period in which this process was carried out.
To do this, it will first be a matter of analyzing what the variables were that influenced the process of selection and subsequent implementation of ERP. Given that this competitive success is something dynamic that changes with time, it is necessary to also look at what challenges the company is faced with today and what strategies it ought to adopt in order to consolidate and increase growth both of the business and of the systems that support the strategy and the business.Academic Area:Digital Technologies & Data Science