Franquicia: “La clonación de un éxito”

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IE code:
GE2-111
Language: Spanish
Format:
PDF
Nr. Of Pages:
6
Academic Area:
Type of publication:
Technical Note

Description

This technical note explains the concept of Franchising and the legal and operational relationships between franchisees and franchisers (including the "Master Franchise"). It also describes the types of the franchise and its advantages and disadvantages.