white nights

IE code:
CG1-144-I
Language:   English
also available in Spanish
Format:  
PDF
Nr. Of Pages:
2
Type of publication:
Case Study

Description

In this practical case, students are presented with the challenge of evaluating the financial viability of an event for an art exhibit. Students are asked to determine the viability of the event given data, perform a break even analysis, calculate the maximum profit that can be generated, and consider the impact of segmenting the market based on ticket prices. This case serves well for putting general management accounting concepts into practice and gives students the opportunity to interpret analysis in a meaningful way.