To go or not to go: Internationalisation of Crowd2Fund

IE code:
DE1-210-I
Language:   English
also available in Spanish
Format:  
PDF
Nr. Of Pages:
12
Academic Area:
Type of publication:
Case Study

Description

The case describes the Crowdfunding Industry in the UK and how one of its leading companies, Crowd2fund, is trying to establish sustainable competitive advantages. The case also covers the decision of Crowd2fund about whether to internacionalise their operations in Spain.