Innovation

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  1. WORKCENTER GE1-102-I

    This case analyzes the trajectory of Workcenter SGD, a Spanish company that offers digital reprography services, from the time of its founding in 1998 up to the beginning of 2005. By that time, the company had surpassed the first growth phase and was confronting important issues concerning its medium and long-term future.

    Academic Area:
    Strategy | Entrepreneurship | Marketing & Communications | Innovation
  2. WORKCENTER GE1-102

    This case analyzes the trajectory of Workcenter SGD, a Spanish company that offers digital reprography services, from the time of its founding in 1998 up to the beginning of 2005. By that time, the company had surpassed the first growth phase and was confronting important issues concerning its medium and long-term future.

    Academic Area:
    Strategy | Entrepreneurship | Marketing & Communications | Innovation
  3. Proceso JIT DO1-014-M

    Interacitve case Study comprised of a dynamic comparison of the pull-push processes and a virtual guide of the Ford plant in Almussafes (Valencia).

    Academic Area:
    Operations & Supply Chain Management | Digital Technologies & Data Science | Innovation
  4. JIT process DO1-014-I-M

    Interacitve case Study comprised of a dynamic comparison of the pull-push processes and a virtual guide of the Ford plant in Almussafes (Valencia).

    Academic Area:
    Operations & Supply Chain Management | Digital Technologies & Data Science | Innovation
  5. Lo que un emprendedor debe saber acerca del capital … GE2-116

    This technical note provides information to entrepreneurs so that they learn more about a financing formula for the business activity called “venture capital.” To do so, we analyze what venture capital is, what the unique features of the system are and how the different players are positioned in this sector and we illustrate how the relationship should be between the entrepreneurs and venture capitalists.

    Academic Area:
    Entrepreneurship
  6. Las PYMES frente a las grandes empresas en los nuevo … GE2-112

    In this technical note, the factors that spell an end to SMEs and all the ones that, as a counterpart, not only have allowed them to not disappear but have also encouraged their strengthening are analyzed. Specifically, strategic weapons of small businesses are studied.

    Academic Area:
    Entrepreneurship
  7. Franquicia: “La clonación de un éxito” GE2-111

    This technical note explains the concept of Franchising and the legal and operational relationships between franchisees and franchisers (including the "Master Franchise"). It also describes the types of the franchise and its advantages and disadvantages.

    Academic Area:
    Entrepreneurship
  8. The Business Plan: Analyzing the feasibility of a bu … GE2-108-I

    Introduces students to the business plan and explains how it can be used to describe and analyze a business opportunity, to examine its feasibility and to develop strategies to turn an opportunity into a business project. It also explains how it must be adapted based on the audience, the objective and its degree of development and how it is a document that is “never finished.”

    A generic model of a business plan is suggested and then there is a detailed description of the executive summary and each part of the plan including the introduction, project champions team, business model, sector analysis, strategy for implementation of the business model, legal structure, economic-financial analysis, risks and mitigation and conclusions.

    Academic Area:
    Entrepreneurship
  9. El plan de negocio: analizando la viabilidad de un p … GE2-108

    Introduces students to the business plan and explains how it can be used to describe and analyze a business opportunity, to examine its feasibility and to develop strategies to turn an opportunity into a business project. It also explains how it must be adapted based on the audience, the objective and its degree of development and how it is a document that is “never finished.”

    A generic model of a business plan is suggested and then there is a detailed description of the executive summary and each part of the plan including the introduction, project champions team, business model, sector analysis, strategy for implementation of the business model, legal structure, economic-financial analysis, risks and mitigation and conclusions.

    Academic Area:
    Entrepreneurship
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