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  1. Japan 2010: The lost years EC1-122-I

    This case takes a look at the events that led up to the bursting of Japan’s stock-market bubble in 2010. It begins by describing the economic situation in Japan in the 1980s at the start of the crisis, delving into the appreciation of the yen, loss of competitiveness, low interest rates, the over-valuation of the stock market leading to inflation and the upward trend in the unemployment rate. It emphasizes that there were twenty years of poor political leadership where the political party changed frequently. The case outlines the government in Japan during the nineties and includes a detailed description of how each prime minister’s actions affected the economy. Then in 2001, seeking economic recovery, Koizumi’s government launched a comprehensive plan of reforms based on solving the problem of bad debts, establishing a stable financial system and defining seven programs of structural reform. When Koizumi left office, the economic situation was unstable and between 2006 and 2009, up to three different prime ministers occupied the post. Between 2007 and 2009, stimulus packages implemented by the government caused public debt as a percentage of Japan’s GDP to increase nearly 55 percent. This led the Bank of Japan to take emergency measures. In 2009, Hatoyama came into power, ending the Koizumi era. The government then had their chance to put an end to the “lost years.”

    Academic Area:
    Economic Environment
  2. Production costs, revenues and profits in perfect co … EC1-136-I

    The objective of this short case is to familiarize students with what it is like to do business at the base of the pyramid; and to use a practical situation to review the concepts of fixed and variable costs, implicit and explicit costs, and accounting profit vs economic profit. Students are also asked to reflect on the implications of operating in a perfectly competitive market, and to offer suggestions from market structure theory for a firm like the one described here, that would enable it to break out of its inevitable zero-profit equilibrium and move toward economic profits in the long run.

    Academic Area:
    Economic Environment
  3. Caso España EC1-001-M

    This interactive case describes the main problems of the Spanish economy between 1973 and 2010 setting the context for students to analyze the solutions provided by the different governments in power. It includes significant multimedia materials (photographs audio clips of speeches and interviews newspaper headlines graphs and tables) and related texts. There are also interactive graph which can be created based on students’ choices enabling them in this way to compare key economic indexes at specific times.

    Academic Area:
    Economic Environment
  4. Graph of a Perfectly Competitive Market EC2-109-I-M

    This interactive tool explains the adjustment in short and long term of the market and the enterprise under the theory of perfect competition. It allows for the interaction of both dimensions and to see the equilibrium process in terms of profits losses prices and exchanged quantities.

    The documentation includes graphs with explanations of the shifts as well as exercises with feedback.

    Academic Area:
    Economic Environment
  5. Gráfica de un mercado en competencia perfecta EC2-109-M

    This interactive tool explains the adjustment in short and long term of the market and the enterprise under the theory of perfect competition. It allows for the interaction of both dimensions and to see the equilibrium process in terms of profits losses prices and exchanged quantities.

    The documentation includes graphs with explanations of the shifts as well as exercises with feedback.

    Academic Area:
    Economic Environment
  6. Galletas Fontaneda & United Biscuits RH1-120-I-M

    This interactive multimedia case describes the crisis that surrounded the sale of the Galletas Fontaneda biscuit factory in 2002. United Biscuit's announcement to sell the factory was the beginning of a seven month conflict that would affect the employees its managers and residents of the town of Aguilar de Campoo.

    The case is based around an interactive timeline which allows students to consider the main events of the crisis in detail. For each of the milestones interviews with the president of United Biscuits the head of the worker's council and the mayor of Aguilar de Campoo provide analysis.

    Academic Area:
    Human Resources | Negotiation
  7. La economía de Cuba (1959-2009) EC1-118

    Cuba has been ruled for over 50 years by a socialist centralized system, with Fidel Castro as a supreme leader until 2007, when his brother Raul Castro took over power. Until the falling of the Berlin Wall, Cuba depended upon the Soviet Union’s economic support. After this geopolitical shift, the Caribbean country faced a new situation with light reforms that temporarily alleviated the suffering economy of Cuba. However, until 2009 there had been no real compromise, nor structural reforms necessary to transition towards a market economy. When Raul Castro sat on the driver’s seat, the possibility of political and economic change seemed closer.

    Academic Area:
    Economic Environment
  8. Evolución del precio del petróleo EC1-115-M

    This case is designed to introduce students to the basic tools of supply and demand and to observe and predict how they operate in a real market that is constantly grabbing headlines: the global petroleum market. The analysis of this interactive multimedia case is based around those events that have affected the price of oil from 1970 to 2013.

    Students will be presented with a series of historical events that affected the price of oil on the world market. They study each of these and then predict the effects on price by shifting the curves on the traditional supply and demand model.

    The World Oil Prices interactive exercise has been used successfully across a range of masters programs, from Masters in Management through to MBA and executive programs. The material would be suitable for both undergraduate and postgraduate economics courses, once the initial supply and demand theory has been grasped.

    Academic Area:
    Economic Environment
  9. ¿Cómo se negocia en España? NG1-107

    This case presents four interviews about the negotiation culture in Spain, conducted with Chinese, French, Cuban and Japanese people who have a broad experience in Spain. They describe and interpret the predominant negotiation culture in Spain from the particular viewpoint of their own culture, and in the different spheres of their business: international commerce, construction industry, technology and the diplomatic world.

    The diversity of perspectives and experiences pose a challenge in summarizing the negotiation culture in Spain, customs, attitudes, beliefs and most common behaviors that are found when searching for solutions to solve a dispute in this country.

    And so, in short, the case does not only address the question of how negotiations are done in Spain but also, for someone who comes to Spain to negotiate, it provides inputs for a discussion on: How should you negotiate with Spaniards?

    Academic Area:
    Others | Negotiation
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