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  1. Evolución del precio del petróleo EC1-115-M

    This case is designed to introduce students to the basic tools of supply and demand and to observe and predict how they operate in a real market that is constantly grabbing headlines: the global petroleum market. The analysis of this interactive multimedia case is based around those events that have affected the price of oil from 1970 to 2013.

    Students will be presented with a series of historical events that affected the price of oil on the world market. They study each of these and then predict the effects on price by shifting the curves on the traditional supply and demand model.

    The World Oil Prices interactive exercise has been used successfully across a range of masters programs, from Masters in Management through to MBA and executive programs. The material would be suitable for both undergraduate and postgraduate economics courses, once the initial supply and demand theory has been grasped.

    Academic Area:
    Economic Environment & Public Affairs
  2. ENTEL PCS (B) DE1-148-B-I-M

    This interactive multimedia case describes the launch of Entel's mobile telephony service in Chile. Both fixed-line and mobile telecommunications are described in detail through walkthrough examples whilst an interactive exercise allows students to analyze the industry using both the four pillars of communication model and Porter's model.

    The case is also accompanied by a Part B which discusses the events shortly after the launch of the mobile service in Chile. Both parts have a video section which include interviews with the CEO and Chief Engineer of the company amongst others.

    Academic Area:
    Strategy
  3. ENTEL PCS (A) DE1-148-A-I-M

    This interactive multimedia case describes the launch of Entel's mobile telephony service in Chile. Both fixed-line and mobile telecommunications are described in detail through walkthrough examples whilst an interactive exercise allows students to analyze the industry using both the four pillars of communication model and Porter's model.

    The case is also accompanied by a Part B which discusses the events shortly after the launch of the mobile service in Chile. Both parts have a video section which include interviews with the CEO and Chief Engineer of the company amongst others.

    Academic Area:
    Strategy
  4. The battle for Endesa: Worth E.ON’s energy? (A) DE1-155-I

    The two-part “Battle for Endesa” case study exposes students to one of the fascinating takeover battles in Europe that had. Over an 18-month period, four different European companies (Gas Natural, E.ON, Acciona, and Enel) from three different countries (Spain, Germany, and Italy) made hostile bids for Endesa, Spain’s leading electricity utility. From the first day to the last, the takeover battle was heavily politicized with multiple regulatory agencies, ministries, European governments, and EU institutions weighing in at different times. The episode also unfolded prominently in the public with journalists in different countries and from different vantage points tracking events. Besides management issues related to corporate governance, mergers and acquisitions, competition policy, utility regulation, and public relations, the case touches on issues of sovereignty, national pride, regional cleavages, cultural sentiments, separatism and the debate over market-oriented reforms and cross-border economic integration in Europe.

    Since the case has multiple intriguing angles, it lends itself to use in different programs and classroom settings. It was initially developed for use in the Business, Government & Society course in the full-time MBA program at IE Business School and has become a staple of the course. However, the case could equally be used in a course on general management, strategic management, or stakeholder management, or any course dealing with energy, regulated industries, mergers and acquisition, industrial policy, or doing business in Europe. 

    Academic Area:
    Strategy
  5. ¿Merece la pena que E.ON gaste tanta energía en su l … (A) DE1-155

    The two-part “Battle for Endesa” case study exposes students to one of the fascinating takeover battles in Europe that had. Over an 18-month period, four different European companies (Gas Natural, E.ON, Acciona, and Enel) from three different countries (Spain, Germany, and Italy) made hostile bids for Endesa, Spain’s leading electricity utility. From the first day to the last, the takeover battle was heavily politicized with multiple regulatory agencies, ministries, European governments, and EU institutions weighing in at different times. The episode also unfolded prominently in the public with journalists in different countries and from different vantage points tracking events. Besides management issues related to corporate governance, mergers and acquisitions, competition policy, utility regulation, and public relations, the case touches on issues of sovereignty, national pride, regional cleavages, cultural sentiments, separatism and the debate over market-oriented reforms and cross-border economic integration in Europe.

    Since the case has multiple intriguing angles, it lends itself to use in different programs and classroom settings. It was initially developed for use in the Business, Government & Society course in the full-time MBA program at IE Business School and has become a staple of the course. However, the case could equally be used in a course on general management, strategic management, or stakeholder management, or any course dealing with energy, regulated industries, mergers and acquisition, industrial policy, or doing business in Europe. 

    Academic Area:
    Strategy
  6. Abadía Retuerta Winery DE1-118-I-M

    Abadia Retuerta is an interactive multimedia case about a prestigious winery, which is part of the Novartis Group. The winery tries to link traditional wine making philosophy with new technologies.

    The multimedia case analyzes the international wine market and tries to explain, with the help of videos and diverse data samples, the differentiation strategy of one of the most exceptional winemakers in Spain.

    Academic Area:
    Strategy
  7. Portugal: Los desequilibrios económicos EC1-120

    This case investigates how drastic changes in politics within short periods of time in Portugal in the 70s and 80s didn’t help the country grow but instead helped it to sink further into poverty as well as how after gaining a small amount of stability the country’s situation started to improve the economic indicators. In this case students will learn to see that the majority of times extreme changes in a country’s politics only make it further worsen with every change until a point of stability is reached.

    Academic Area:
    Economic Environment & Public Affairs
  8. Diseño de organizaciones DE2-110-M

    Organizational Design is an interactive tutorial which introduces organizations and their structure based on Jay R. Galbraith's five star model. An interactive concept map explains the manager's task of designing the organization's structure. Different animations and interactive concepts help the student to assimilate theoretical ideas.

    A global overview compares the different organizational forms their traits pros and cons.

    Academic Area:
    Strategy
  9. World Oil Prices EC1-115-I-M

    This case is designed to introduce students to the basic tools of supply and demand and to observe and predict how they operate in a real market that is constantly grabbing headlines: the global petroleum market. The analysis of this interactive multimedia case is based around those events that have affected the price of oil from 1970 to 2013.

    Students will be presented with a series of historical events that affected the price of oil on the world market. They study each of these and then predict the effects on price by shifting the curves on the traditional supply and demand model.

    The World Oil Prices interactive exercise has been used successfully across a range of masters programs, from Masters in Management through to MBA and executive programs. The material would be suitable for both undergraduate and postgraduate economics courses, once the initial supply and demand theory has been grasped.

    Academic Area:
    Economic Environment & Public Affairs
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